The aim of the present research is to determine whether a novel social media intervention (Easy PC), enhances the health and well-being of elderly in receipt of care through fostering social engagement and interaction. The foundations of social networking is central to this project, and it is used as a tool to empower the elderly population. The specific objectives of the project are to:
determine the degree of social engagement (through frequency and type of social media use, attitudes to technology) that Easy PC enables and determine the health and well-being outcomes (indexed by cognitive health, general health, social participation and life satisfaction measures) associated with Easy PC use;
determine the possibility of incorporating Easy PC as a social communication package for elderly people at local and regional levels through a strategic up-scaling in both countries, with the participation of a network of stakeholders dealing with elderly care at different territorial levels;
disseminate the results of the study at local, national and EU levels, through planned workshops, presentations and publication.